RealtorExposure: Real Estate Leads Blog

Many firms generate real estate leads by requiring agents to register prior to search the MLS.  This has been an effective way to generate real estate leads, but as time passes by the number of people willing to provide their personal information has dropped dramatically in the last 3 years.

 Registration online lead generation is a good way to generate leads if you have a marketing firm that can compete in this market.  Another option is to provide a free account to home searchers and have them contact you when they are ready. 

 The best way to close leads today is to contact the lead right away, incubate, and close.

Posted by realtorexposure at 12:24 PM | Permalink | TrackBacks (0)

Online real estate lead generation and marketing has definately changed dramatically.  We are in the area of using more online real estate related videos.  Virtual tour are a good way to market a home, but having more of an interactive video with an agent presenting a house delivers better results and response.

The use of virtual maps from Google, Yahoo and MSN are being used more and more, to present the location of a home, schools, and neighborhood statistics. 

 The technology is still new and it has not reached its peak, yet since most website still have bugs. One thing for sure is that search engine marketing is here to stay as it delivers great results. 

Posted by realtorexposure at 12:12 PM | Permalink | TrackBacks (0)