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April 26, 2007

Converting Real Estate Leads

When a real estate website just isn't enough agents feel the need and urgency of finding a new strategythat generates real estate leads online.  Yes, generating leads online is great once you have an understanding of what it takes. 

The truth is that while there are many agents still advertising in newspapers with no success, there are also agents advertising online with nothing to show for.

One reason is that real estate professionals try to do the marketing themselves, when a marketing firm should be doing the work.  While there are many agents marketing online that come and go, there are also  companies that specialize in generating real estate leads.  When agents try to penetrate this market they up loosing money.  Save yourself time and money and consult a professional.

April 06, 2007

Double Your Real Estate Lead Generation Closing Ratio

Many real estate agents wonder why they are not closing their online generated real estate leads.  It can be due to many reasons.  The most important of all is that agents do not calli their leads right away or are not able to. 

 Some real estate agents purchase or generate leads by companies that deliver their leads to the agents within a 74 hour period decreasing their odds of closing a lead dramatically.  The most important factor to consider when shopping for leads is how fast will the lead be delivered to your inbox.

 According to NAR " There is a 72% success rate of turning a online generated lead into a sale if live contact is made within the first hour after the lead's visit.  After 4 hours the odds drop dramatically to 29%."  According to the statistics provided by NAR it is obvious that having a fresh leads makes the difference is the world.  That is why RealtorExposure.com delivers their leads to their agents within a minute of being generated.